Events & luxE
BRAND STRATEGY
ART DIRECTION
Specialising in luxury goods and crafts, my expertise combines sensory marketing and strategic management. An immersive approach to lifestyle culture applied to the worlds of fashion, perfumery and wine.
I draw inspiration from ancient codes steeped in history and vibrant contemporary trends.
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Sarah
Brand strategy project manager, art direction & event management.
A 360 vision ranging from brand code analysis to the deployment of immersive narrative content.
Expertise in branding & luxury.
I work with companies and agencies to define their brand strategy & positioning, their visual identity and content.
A school of applied arts in Nice,
a Master 2 in business management and international marketing in Aix-en-Provence
Thesis validated at Millet Mountain Group in Annecy.
Certification in perfumery from Asfo in Grasse.
SKILLS
* Branding
* UI/UX Design & Prototype
* Illustrations, drawings, perspectives, moodboards
* Digital & print layout
* Storytelling & concept development
TOOLS & WORKFLOW
* Figma: Basic Layout
* Office Suite
* Canva: Social media content, simplified graphics
* Google Ads & SEO
* LinkedIn, Instagram
* Alexium Cedrium
EXPERIENCES
* Visual & digital communication, branding, packaging
* Event Management for Major Accounts & High-End Industries (Perfume, Jewelry, Fashion, Outdoor Sports)
* Projects: Monaco, Paris, Italy, Annecy, Val d'Isère, Saint Tropez, Cannes